1

FANS

TV

Radio

Outdoor

Sponsorships

Social Media

Display

25% Budget | ROAS 0-2

2

FIELDING

Local Listings

Paid Search

Paid Social

Print

Direct Mail

60% Budget | ROAS 2-10

3

LOADING BASES

Website

Brand

Remarketing

Branded Search

10% Budget | ROAS 10-100

4

HOME RUNS

Existing Customers

Direct Mail

Outbound

SMS

Referrals

Partners

Retail

5% Budget | ROAS 100-1,000

5

DUGOUT

Team

Equipment

Game Plan